Optimal '22 - The Leadership Summit for Predictive Procurement

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Optimal '22
March 23-24, 2022
New York City

The AI Conference for Procurement Teams


We have a variety of sponsorship opportunities. Please contact [email protected] to request a sponsorship prospectus.

We thank our sponsors for making Optimal '22 possible with their generous support.

Platinum Sponsor

The Gap Partnership is a global negotiation consultancy that partners with over 350+ of the Fortune 500 companies in 13 different languages across 50 countries, from our offices around the world. Founded in 1997, we specialize exclusively in negotiation. We’ve studied it, dissected it, analyzed it and applied it. It’s a business discipline we are passionate about. We create the world’s best negotiators through our unique behavioral focused negotiation development programs, and through our action oriented consulting proposition in the companies we work with. Our comprehensive proposition of development and consultancy programs are designed to deliver sustained behavioral change equipping clients and their organizations with the skills, tools and support strategies appropriate to their business needs. We provide our clients an online platform for continuous development, as well as the tools necessary to qualify and quantify their return on investment.

Media Partner

Sourcing Industry Group (SIG) is the premier global sourcing association that provides thought leadership, training and networking opportunities to executives in sourcing, procurement, outsourcing, shared services and risk from Fortune 500 and Global 1000 companies.

Negotiations Ninja develops and delivers the most engaging negotiation training and content in the world. Utilizing extensive experience speaking to executives and their teams on the topics of negotiation, Negotiations Ninja leverages the data and teams that already exist in your business to drive more value by providing you with the tools they need to succeed. Having worked as high level negotiators in C-suite negotiations for several years, the team at Negotiations Ninja knows what it takes to get better deals.

Negotiations Ninja will coach your teams to “do more with less” by teaching you how to use your existing resources to drive up profitability. Negotiations Ninja does this through showing you how to reduce the cost of acquisition and increase the volume of sales to the business. If you’re looking to: increase performance; profitability; make more efficient use of your time; and/or make more efficient use of your assets and team, you need to call Negotiations Ninja.

Procurement League is a socially enabled uplifting platform for Procurement and Supply Chain community. At Procurement League, you can upskill and enhance your potential despite your current area of work, title, or years of experience. Our mission is to build a strongly bind community of procurement enthusiasts who can share their knowledge on our platform with each other. You can network with your ideal sourcing hero or famous procurement vice president through the Procurement League app. We bring together the people in Procurement from various industries and different specializations in Procurement.

Rob DeSantis


As a former co-founder of Ariba running sales, Rob has deep expertise in the procurement space, having helped propel Ariba from zero to $250 million in revenue in four years and IPO of the year in 1999 before its acquisition by SAP a decade later. In addition to co-founding Ariba, Rob was also an early angel investor and board member of LinkedIn, the world’s largest professional online network.

More recently, Rob served as an investor and advisor to a small portfolio of companies including Bloom Energy, AEye, Inc., HiQ Labs, Agiloft, USEND and more. He is also a co-founder of Dibbs Technology and TrueParity. Rob holds a BSME from the University of Rhode Island.

Marty Meyer

Chief Financial Officer

A trusted partner and advisor on the executive team, Marty has a unique background having been the CFO of nine venture backed technology companies. Marty has raised over $300M in venture funding and has closed six strategic M&A transactions with a combined value of over $1B. Marty has deep domain expertise in ecommerce, consumer internet, networking, data security, data privacy, media technology and enterprise software industries. Marty is especially experienced in the finance and operations activities of SaaS companies and is driven by data and metrics to help create outstanding customer experiences and drive efficient growth.

Neil Lustig

President and Chief Operating Officer

Neil is a seasoned executive with over 30 years of experience leading and building teams in Tech. Neil brings insights from a variety of market spaces and company sizes. Most recently Neil was the CEO of GAN Integrity, an innovative SaaS Compliance technology company serving enterprise customers in North America and Europe. Before that Neil was the CEO of Sailthru, a leader in ML driven personalized multi-channel marketing communications for media and e-commerce markets. Prior to that Neil was the CEO of Vendavo, the leader in B2B price optimization and management for large enterprises. Before Vendavo, Neil led the commercial team at Ariba, the market pioneer that defined and created the eProcurement space. Neil served as the GM of Ariba Europe and subsequently the GM of Ariba North America. Neil started his career at IBM where he spent sixteen years, initially as a software developer, and then twelve years in a variety of Sales and Marketing roles


Neil has a BS in Computer Science and Applied Mathematics from SUNY Albany. He is a native New Yorker, Brooklyn born, and still resides with his wife and three children in New York City.

Bonnie Adams

Director of People Operations

Bonnie is a People Operations and HR veteran, with over a decade of experience establishing successful people and culture functions for early to mid-stage tech startups going through high growth phases. She has a passion for supporting and creating inclusive and collaborative work environments and is well-versed in driving positive changes in her organizations as a trusted leader. Prior to joining Arkestro Bonnie worked as the People & Culture Coordinator for Ionic Security, helping them scale from 5 to over 200 employees in addition to a $120M funding round. Most recently she was the Head of People & Culture for blockchain innovator Storj Labs and was the Director of Human Resources at PrizePicks, the largest independently owned Daily Fantasy Sports platform in North America.

Arym Diamond

Chief Revenue Officer

Arym Diamond joined Arkestro in January 2022 bringing over 20 years of experience in the enterprise software and consultancy industry.  He is responsible for the worldwide go-to-market revenue strategy. Prior to Arkestro, Arym was Chief Revenue Officer at CalAmp focused on Telematics and Logistics. He also served as the area vice president of North American Sales within the Salesforce.com Enterprise Business unit for Einstein Analytics & AI, where analytics and machine learning were re-imagined for the front office.  Prior to that, he spent over 10 years at Oracle in various sales positions. Arym holds an MBA from the University of Southern California Marshall School of Business, and an undergraduate degree from California State University.

2022 Gartner® Hype Cycle™
for Procurement and Sourcing
includes Arkestro.

2022 Gartner® Hype Cycle™ for Procurement and Sourcing includes Arkestro.

Gartner® Hype Cycle™ are registered trademarks of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.


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How to Deliver the Competitive Advantage of a High-Performing Procurement Team